Characters Series

For the series characters, we wanted to help to bring old stories into the modern day, help them feel a little more tactile. We settled on an urban landscape style, which involved 2 stages. First, designing a poster for each of these characters, and secondly, placing those posters into urban scenes and feel natural. Each week had new visuals, and as time went on, each set in the series was designed in a way that felt like the environment had progress from the week before. In other words, you could still see the torn edges of the previous weeks, and often the new posters were placed on top of the previous week.

Using Format